Product display, photos and video, part 1 »

One of the big differences we hope to make with Webtogs, is in the way we display products on the site. There’s no doubt, that the more information a website provides, the better the conversion rate. There is also an emerging school of thought that says you can’t provide too much information.

What do I mean by information? Well, pictures, video, editor style reviews, customer reviews, features and benefits, technical details, etc. Take footwear for example, in addition to showing accurate…