Launching a website is the beginning, not the end of the project. #webwisdom
37% of those respondents find the most “helpful” form of advertising is TV advertising, while only 14% credit Internet search ads for their purchases.
Debenhams and Asda have appointed Bazaarvoice to implement a customer ratings and reviews platform into their online shops.
Coca-Cola and Pepsi have tentatively buried their decades old competitive rivalry, and are now sharing tweets and following each other on Twitter.
The Telegraph technical team has moved their blogs to the open-source blogging platform WordPress, also used by Reuters, the New York Times and CNN
Advertisers who tweet on behalf of their celebrity brand-icons are ‘bogus’ and have no place on Twitter, according to Nike’s marketing boss.
Associated Northcliffe Digital is rolling out a hyperlocal pilot project in the southwest, with plans to launch 50 local news sites for communities where people can write and upload their own content…
Twitter has changed its follower/following pages but while they might look prettier, the functionality has taken a significant step backwards
In any event, rival website builder Moonfruit has launched their own version of a hashtag-based campaign, and seems to have avoided the problems we saw with the Squarespace promotion.
Wired editor and author Chris Anderson has told the Guardian that it needs to find a “pet for their penguin” - things that it can charge for to support journalism.
The NY Times offers a broad article about Google’s efforts to define, explain and clarify its place in the market in the face of increasing anti-trust scrutiny (Google Makes a Case That It Isn’t So…
